The Art of Peruvian Cooking Now that Peruvian cuisine has become a worldwide rage, it's hard to believe there was ever a time when people didn't know about Peru's culinary treasures. In 2000, Peruvian businessman and president of Lima's Fundación Custer Tony Custer helped introduce Peruvian cooking to the world with the publication of his best-selling The Art of Peruvian Cuisine. At the time, Custer says, “when people thought of Peru, it was always Cuzco and Machu Picchu, but there's a whole other world people miss out on. I wanted the world to see how rich and fascinating our food was; and there was no other book in English with quality photography.”